University of Nebraska–Lincoln

Market Journal Toolbox

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€œBack when I was starting out in the business, fed cattle prices were always between $20-22/cwt. We just didn't have to worry much about price risk back then.

Today's agricultural business environment has changed significantly for grain and livestock producers. The quote above suggests that while producers may have historically been most concerned about production risks such as weather, pests, and other natural perils, many of the risks now facing their operations relate to management and marketing decisions.

Many producers report struggling to make marketing decisions and use risk management tools that are available.

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